At Activision, I helped shape the global marketing voice for one of the biggest entertainment franchises in the world.
Working across Call of Duty titles, I led high-impact campaigns from concept through launch, driving creative development, brand storytelling, and go-to-market strategy. I collaborated closely with game developers, internal teams, and agency partners to bring new narratives to life, scale global beats, and engage a passionate player base. My work included trailers, social content, brand films, lifecycle marketing campaigns, and influencer activations, all designed to keep Call of Duty at the center of culture.